Four years ago, Australia became the first country in the world to introduce plain packaging for cigarettes.
Well, ‘plain packaging’ is probably a misnomer; ‘hideous packaging’ might be closer to the mark. In Australia today, regardless of which brand you choose, your cigarette packet will come plastered in public health warnings and photos of mouth cancer.
It’s supposed to make smoking unappealing, and it’s working. The United Kingdom and France have already followed suit, with a number of other countries – including New Zealand and Canada – looking set to adopt plain packaging soon. What are the next frontiers in the battle against Big Tobacco?
Sally Warhaft will be joined by former health minister Nicola Roxon, who introduced the plain packaging initiative under the Labor government, and Kylie Lindorff, manager of tobacco control policy at Cancer Council Victoria, to take stock of the tobacco control movement in Australia – and discuss the fight against Big Tobacco around the globe.
Featuring
Sally Warhaft
Sally Warhaft is a Melbourne broadcaster, anthropologist and writer. She is the host of The Fifth Estate, the Wheeler Centre’s live series focusing on journalism, politics, media, and international relations, and The Leap Year ...
Nicola Roxon
Nicola Roxon became Australia’s first female Attorney- General in 2011, a culmination of a stellar political career and impressive legal background. As Health Minister, she negotiated reforms to Australia’s public hospital, primary care and preventative health systems. Roxon retired from politics in 2013, and is now an Adjunct Professor at Victoria University's College of Law and Justice.
Kylie Lindorff
Kylie is Manager of Tobacco Control Policy at the Cancer Council Victoria in Australia. She has been working in tobacco control for 18 years, holding various positions within both government and non-government organisations. In 2010 she was seconded to the Australian Government Department of Health and Ageing for 15 months to lead the team tasked with developing Australia’s tobacco plain packaging legislation. Kylie is a member of the Government’s Expert Advisory Group on Plain Packaging.
She also Chairs the Cancer Council Australia’s Tobacco Issues Committee and is closely involved in work on the World Health Organisation’s Framework Convention on Tobacco Control.
Recently Kylie has worked intensively with colleagues in Ireland, the UK, New Zealand, France, Norway and Canada to assist them with progressing plain packaging and is collaborating with colleagues in other regions to provide ongoing advice.
Her work spans all aspects of tobacco control policy including smokefree areas, packaging and labelling, tobacco pricing and retail issues and for this area of public health, measures to stop tobacco industry from interfering with public health policy. Her particular areas of tobacco control expertise are in policy, advocacy and legislative development.