When Jeff Kinney created Diary of a Wimpy Kid, he thought he was telling stories for adults who like cartoons. Instead, the eccentric everyday comic adventures of middle-class middle child Greg Heffley have become a worldwide publishing phenomenon. Like Roald Dahl and Andy Griffiths, his stories are devoured by both bookworms and kids who rarely read. His secret? He tells childhood like it is, from embarrassing mums to bullying older brothers, to little brothers who get away with everything.
Jeff will talk about the origins of Greg Heffley, the Wimpy Kid films, his lifelong love of cartooning – and his latest book, Wimpy Kid: Cabin Fever.
Jeff Kinney, creator of Diary of a Wimpy Kid, is an online game developer and designer, and a New York Times’ number-one bestselling author.